Enstrom Helicopter appoints dealership in China
Nov. 1, 2011, Menominee, Mi. - Enstrom Helicopter Corporation is pleased to announce the appointment of Zuhai Business Aviation Center as an Enstrom helicopter dealer in China.
By Carey Fredericks
Located in Guandong Province, Zuhai BAC will now sell, service and operate Enstrom helicopters along with their well-established, fixed-wing business. To inaugurate the dealership, Zuhai BAC has placed orders for a new 280FX and a new 480B demonstrator helicopter.
With a new dealer in place, Enstrom is poised to capitalize on the expected growth of the Chinese aviation market.
According to Tracy Biegler, Enstrom’s director of sales and marketing, “This is definitely a case of the right group, at the right time. Enstrom has had aircraft in China for more than 15 years, and both the 280FX and 480B are already certified there. But with Zuhai BAC we can now take the next step. Their local expertise and proven ability to sell general aviation aircraft means that we can really target the market aggressively.”
Marketing efforts have already begun, and Zuhai BAC expects to receive their demonstrator aircraft in spring of 2012.