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Finmeccanica CEO explains name change

May 2, 2016  By Bloomberg News

Finmeccanica SpA said a surprise decision to rename itself after Leonardo da Vinci is intended to echo the Renaissance polymath’s “genius” in describing inventions including the helicopter centuries before they became a reality.


While well-known within the aviation industry, Finmeccanica needs an easier-to-remember title, Chief Executive Officer Mauro Moretti said Thursday after announcing that Italy’s second-largest manufacturer after Fiat Chrysler Automobiles NV will be known as Leonardo SpA from Jan. 1 next year.

Renowned as the painter of the Mona Lisa and The Last Supper, the original Leonardo’s interests spanned architecture, literature, mathematics, anatomy, geology and astronomy. Most pertinent to Finmeccanica, the avid inventor has been credited with devising workable plans for the helicopter and the tank. | READ MORE

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