Heli Asset brings new approach to selling helicopters
Feb. 27, 2013, Paris, Fra. - With a current portfolio of 11 helicopters for sale, Paris, France-based Heli Asset is bringing a unique approach to transacting pre-owned helicopters as its business expands.
By Carey Fredericks
It has enlisted a team of sales professionals, organized by model – with each being expert in their respective markets. Heli Asset sales directors specialiize in specific pre-owned models, ensuring prospects and clients are provided with a great depth of knowledge.
“Typically, brokers work by geographical terrority, but helicopters are complex machines, each with unique characteristics. Being model focused enables us to interact with the market more accurately and as a result provide unparalleled guidance to clients. Tracking a market takes deeply rooted relationships and a strong understanding of what the drivers are. Specialising by model also enables our sales agents to track quality/price ratios of every serial number for sale, transaction history and sales pipeline. The knowledge we extract from this data sets Heli Asset apart,” said Emmanuel Dupuy, Managing Director.
Bell specialist Valerie Pereira and head of research Eileen Collison, from Heli Asset’s New Jersey office, both worked with Amstat Corp. William Sturm, Eurocopter specialist, was previously with Honda Jet sales in Spain; Stephane Handjian, AgustaWestland specialist is a former derivatives trader and professional pilot. In the next 12 months Heli Asset plans to recruit a dedicated Sikorsky specialist and a second Eurocopter specialist, in response to market demand.